Monday, July 7, 2008

Online Advertising vsTraditional Advertising

A print advertisement for the 1913 issue of th... [Image] Online Advertising offers Advertisers a targeted system of marketing that insures those who view their ads are the ones who are most likely to make a purchase. It also allows for improved tracking, as Traditional means make documenting conversion rates of advertising incredibly complicated. For example, the internet allows you to monitor the number of visitors who have viewed your website via a specific ad, as opposed to the difficulty in accurately tracking the reach of newspaper and television ads. Online Advertising also capitalizes on the vastness of the Internet and the Worldwide Web to deliver its marketing messages, thus attracting more Customers than its Traditional form.

Cher at the WholesaleU Blog lists a few of the many benefits of online advertising.
With you can localize those benefits geographically, and take advantage of the huge movement towards video marketing online.

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