Wednesday, July 9, 2008

Increased Use of Video-sharing Sites

Comparison of high and standard quality YouTube... [Image] 48% of internet users have been to video-sharing sites such as YouTube and the daily traffic to such sites on a typical day has doubled in the past year. The basic findings in a national phone survey that ended in December show:
# 48% of internet users said they had ever visited a video-sharing site such as YouTube. A year ago, in December 2006, 33% of internet users said they had ever visited such sites. That represents growth of more than 45% year-to-year.
# 15% of respondents said they had used a video-sharing site "yesterday" -- the day before they were contacted for our survey. A year ago, 8% had visited such a site "yesterday." Thus, on an average day, the number of users of video sites nearly doubled from the end of 2006 to the end of 2007.

Sourced from a memo written by Lee Rainie at Online Activities & Pursuits. You can download the PDF Report of the findings at that web site too.
For your business, make greater use of this internet trend. Josh explains how you can do that, at this introduction video

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